PuntAla Camp & Resort
A digital story inspired by nature.
tourism
Novamobili
furniture
Tag
art direction
corporate identity
design direction
graphics
interior design
set design
Brief
Creating a marketing and communication strategy to define and consolidate the identity of Novamobili as a brand of wardrobes and systems.
Progetto
From wardrobe to furnishing accessory: bourgeois style is international, personal, untidy, soft and capable of daring colour.
Art direction
Modular systems that inspire daily living.
Design direction
Selecting and coordinating a team of designers to create collections.
Product strategy
Choosing colour shades, textures and materials to create domestic landscapes.
Catalogues
A collection of publications dedicated to living rooms that present their modular nature, sizes and finishes.
DIGITAL CONCEPT
A digital strategy that embraces all media and where to get inspired and learn about products in detail.
Salone del Mobile
The colour chosen creates another chapter of history, made up of colourful pages.
Flagship store Gioia8
An open space for dialogue where elegance and colour become an aesthetic manifesto.
Advertising
The story of a new vision of contemporary living.
Take a look at our other projects
Thanks!
Grazie di averci contattato, risponderemo al più presto.